MEDHOL cc Trading as Reform Distributors
Suite 250, Private Bag X153, Bryanston 2023
Tel: (011) 659 0612 Fax: (011) 659 0578
E-Mail : we_are@yebo.co.za
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NEWSLETTER for JANUARY - MARCH 2003

It has been 9 months since we bought Reform Distributors and I would like share with you our early beginnings and also where we are heading in 2003 and beyond.

We bought the company when it was at an all time low. Fritz had passed away a few months prior to the deal going through and although Corrine was still in mourning, she had to manage the company, which had been done almost entirely by Fritz for 30 years.

We made our first objective to consider different manufacturers that could provide our products at the highest quality, with the shortest possible lead-time and at the most reasonable prices. I visited about 20 manufactures.

We did manage to find good manufacturers that can offer us the highest consistent quality and allow our prices to remain of the lowest on the market.

My next goal was to reformulate some of our older products and also to create a few entirely new products that are different and exciting. In this regard I was fortunate to have the valuable input of various master minds in this field - such as Mrs. I E Rautenbach, Dr Ria Smuts, Prof Minnie from Potchefstroom University, Prof van der Merwe from Medunsa and various other Dieticians and Homeopaths, who are equally important, but just too many to mention. Please read newsletter for further details.

Within three months of us buying the company we had all our products registered with the MCC. Every product had to be scientifically formulated, documented and listed.

The next job was to redesign the Lifeforce lables, which now include barcodes and no longer have the Egyptian Eye logo. We will also be including package inserts on some appropriate packs.

In December we registered with Medikredit to get Nappi Codes on all our supplements. This allows your customers to claim for purchases from their Medical Aids.

In 2003 we are planning to expand our company. We will share our goals and plans for expansion with you in each newsletter. To begin with, we will be offering training to all our cliental on a regular basis. Further details to follow.

Lastly, I want to thank each of our loyal clients that have stayed firmly behind us though all the changes that have taken place. A very big thank you to each and everyone, your support is greatly appreciated. We firmly believe that we will now be able to offer you all a better product and service then ever before.

PROMOTIONS FOR JANUARY - MARCH.
CHEWY E: Buy 3:1 free (limited stock).
GTF: Buy 1:1 free (limited stock)
IRON PLUS: Buy 1: 1 free while stocks last.
MAGCAL: Buy 3:1 free (limited stock)
PABA: Buy 3:1 free (limited stock)
GARLIC & PARSLEY: Buy 5:1 free

PRODUCTS THAT WILL BE DISCONTINUED SOON
ALFALFA: No stock.
TORULA YEAST: Buy 3:1free while stock last.
CHEWY E: BUY 3:1 free while stock last
GTF: A new formulation called GTF Plus now available.
IRON PLUS: This formulation has been combined with B12 Plus.

F ORMULAS TO BE RE-LAUNCHED DURING THE 2ND QUARTER
ADE & ZINC SYRUP 200ML
MAGNESIUM 2500 PLUS SYRUP 200ML
CHOLINE & INOSITOL SYRUP 200ML
GENERAL MULTIVITAMIN TONIC 200ML

PRODUCTS AVAILABLE IN NEW LABELS:

The following products are currently available in the new Securitainer bottles with bronze lids:

BALANCED MINERALS & SALTS (Now Balanced Minerals & Salts Plus): Packed in 100 Capsules. Previously, the formulation contained 8 mineral components and was in tablet form. The new formulation contains 26 Minerals and 12 Tissue Salts in a capsule form. Balanced Minerals is a nutritional supplement with 29 different kinds of mineral components, including many difficult to find, but important inorganic mineral components of your body's tissues. If the body is in deficient in any of these minerals or tissue salts, illness occurs and if the deficiency is corrected, the body is capable of healing itself. In other words, balanced minerals & tissue salts are not a cure, but rather a remedy.

BARLEY GRASS PLUS: (Available since August 2002) Packed in 120 Capsules. Barley grass is combined with Brown rice, Kelp and Omega 3 & 6. It is designed as a general multi vitamin & mineral tonic and can assist with low energy levels, depression and irritability, painful joints, chest pains and skin problems, allergies, blood pressure related problems, diabetes, heart disease and arteriosclerosis.

Benefits of Barley Grass:
* It can restore your energy levels and help you cope better with today's hectic lifestyle and stress.
* It can alkalize your system and relieve aches and pains.
* It can build up your immune system and keep disease at bay.
* It can boost your hormonal system and bring about balance.
* It is a natural anti-flammatory
* It prevents ageing.
* It is a powerful antioxidant
* It has been found to contain hypocholesteromic and anti-ulcer properties
* It can promote restoration of damaged DNA in the cell nucleus and restores biochemistry of each organ in the body.

Benefits for your child
* It can build up their immune system, reducing allergies and help them cope better with colds and flu.
* It can provide them with a balanced source of nutrients.
* It can help clear up skin problems
* It can help prevent or even cure warts.
* It can stimulate the growth hormone
* It can help alleviate anaemia.
* It can provide all their calcium requirements, contributing to healthy bones and teeth.

B RIGHT SPECIAL: Packed in 60 tablets. Changes have be made in the combinations of amino acids, with added Grape seed Extract (pro-oxidant).

CHEWY C: Packet in 100 chewable tablets. A combination of Calcium Gluconate, Hesperidin, Rose hip, Rutin, Vitamin C, Citrus Bioflavonoids & Acerola.

MAGNESIUM OXIDE PLUS: Packed in 100 tablets. A combination of Magnesium Oxide, Magnesium Carbonate & Magnesium Phosphate D6.

SSS FORMULA: Only available in 100 tablets. The Biotin content has been increased to 300mcg.

VITAMIN B 12 PLUS: Packed in 200 tablets. Vitamin B12 and Iron Plus have been combined for maximum absorption.

VIT B 6 PLUS
: Packed in 100's. The dosage has increased from 25mg to 50mg in strength.

BALANCED B COMPLEX PLUS: This formulation now consists of a combination of 12 of the B vitamins in the chain of 17 and has been combined with Royal Jelly, Ginkgo Biloba and Acetyl-L-Carnitine.

INOSITOL 500 PLUS: Packed in 60 capsules. This formulation has undergone very subtle changes.

GTF PLUS: Packed in 120 capsules. This product has undergone a facelift. The combination of Glucose Tolerance Polynicotinate and Picolinate have been combined with essential B Complex, Ascorbic Acid, Vitamin E, Very essential Amino Acids, such as Thiotic Acid, L-Glutamine, Taurine, N-acetyl-cysteine & herbs such as Ginkgo Biloba, making this a unique formula. GTF Plus is specifically designed as a nutritional base for people with Hypoglycemia and Diabetes, or for those concerned about developing diabetes. It uses a balanced, comprehensive multi-vitamin and multi-mineral base, with antioxidant protection provided by Taurine, N-acetyl-cysteine, and L-Glutamine. Two forms of chromium (Chromium Picolinate & Glucose Tolerance Polynicotinate) team with Ginkgo Biloba extract for superior nutritional support. The brain, heart, central nervous system and skeletal muscles need taurine. Clinical studies show beneficial effects in diabetes, congestive heart failure, and seizure disorders. Diabetics are known to have lower levels of Taurine. Taurine improves the utilization of sugar and potentiates the action of insulin. Help prevent and to lower high blood pressure by, helping to regulate the blood pressure. It works as a deterrent and can prevent Diabetes, Heart diseases and Colon Cancer. Chromium Picolinate - research indicates that it can help stabilize blood sugar levels, increase the body's ability to burn extra fat (adipose tissue) and stimulate the formation of lean muscle. Glucose Tolerance Polynicotinate has been included to regulate and stabilise the blood sugar levels and is appropriate for all three types of diabetes. Chromium supports and used as a healing tool in hypoglycemia, and other health problems. Chromium aids in growth by converting protein into muscle and sugar into energy. Chromium is ideal for athletes who want to increase muscle strength and size. Ginkgo Biloba Extract - research has shown that it aids in the transport of glucose into the cells.

HIGH C POWDER: Packed in 100g powder. It contains a combination of high levels of Vitamin C, Rosehip, Citrus Bioflavonoid, Rutin, Calcium Lactate, Hesperidin Complex & Acerola.
MAG CAL PLUS: Packed in 100 tablets. Now contains Magnesium Oxide, Magnesium Carbonate, Calcium Carbonate, Tricalcium Phosphate, Vitamin C and Vitamin D.

PABA: Packed in 100's. PABA and Folic acid have been combined for maximum benefit.

ZINC GLUCONATE PLUS: Packed in 100 tablets. Combining Zinc Gluconate, Zinc Monomethionine, Vitamin C and Vitamin A in a chelated base for best absorption.

COSMETIC RANGE AVAILABLE:
LIFEFORCE SHAMPOOS, CONDITIONERS, BODY LOTIONS AND FOOT LOTIONS ARE TOTALLY NATURAL HERBAL AND AROMATHERAPY OIL FORMULATIONS.

REFORMULATED PRODUCTS WITH NEW LABELS WILL ONLY BECOME AVAILABLE WHEN WE REACH NEAR COMPLETION OF THE PRESENT STOCK.

NEW FORMULATIONS THAT WILL BE AVAILABLE FROM MARCH 2003:

CARDIO ARTERIAL GUARD CAPSULES
This is a nutritional supplement with herbal components, amino acids & particularly strong anti-oxidants. It contains a combination of Vitamin A, Vitamin E, Ascorbic Acid (Vitamin C), Rosehip, Rutin, Lemon Bioflavonoids, Hesperidin Complex, Selenium, Pycnogenol, Tocotrienol, Co-enzyme10, Taurine, L-Carnitine, L-Arginine, Grapeseed Extracts, Lipoic Acid, N-Acetyl Cysteine, Omega 3 and Omega 6. Cardio Arterial Guard can assist in combating high cholesterol, high blood pressure, Arteriosclerosis and poor or irregular heart rhythms.

REFOCUS CAPSULES, CHEWY TABLETS AND SYRUP
Clinical studies demonstrate that mental performance (how quickly you can remember something, how sharply you can concentrate and focus, and your overall ability to learn) can be improved with specific nutritional supplementation. Select nutrients and amino acids can actually heighten and sharpen your cognitive performance by: stimulating the production of neurotransmitters (specialized chemical messengers in the brain that contribute to mental alertness, concentration and optimal brain function), improving blood flow to the brain and restoring brain cell metabolism to more youthful levels.
Gingko Biloba extracts and Vinpocetine have been included to increase blood supply to the brain and boost oxygen uptake and glucose utilization for greater recall. DMAE, Choline and vitamin B5 stimulate the production of acetylcholine, an important brain neurotransmitter. 18 Amino acids with the combination of Vitamin B 12 enhance mental quickness and stimulate the synthesis of RNA, the memory molecule.

EPALOT SOFT GEL CAPSULES (JUNE)
This is a nutritional supplement containing a combination of minerals, amino acids & essential fatty acids and anti-oxidants, which can assist in improving mental performance, concentration and memory. Designed to assist children with Hyperactivity, inattention, ADHD and Fatty acid deficiency. It contains DHA (docosahexaenoic acid) from fish oil, GLA (gamma-linolemic acid) from Evening Primrose, AA (Arachidonic Acid) from fish oil, EPA, Thyme oil, Natural source Vit E, Zinc Gluconate, Magnesium Oxide and Seaweed.

GLUTEN, LACTOSE, SOYA AND SUGAR FREE PRODUCTS TO BE LAUNCHED DURING 2003
- An ENERGY BAR with all the essential vitamins, minerals, amino acids combined with omega 3 and 6.
- Two HIGH PROTEIN DRINKS, one sweetened with Fructose and the other with Stevia
- RE-BALANCE CANDIDA

SOME NEW BABY FORMULATIONS ARE BEING RESEARCHED AND DEVELOPED.
LABEL CHANGES

Please note that 16 of our products now have our new labels. We are working towards all our products having the same image. All of our Nutritional supplements have NAPPI CODES as well as BARCODES. The labels have been designed in such a way that they are informative and offer a good guide to users on how to use these Nutritional Supplements. It will be standard practice for NAPPI CODES and BARCODES to be on any Pricelists available as from January.

TRAINING:
Invitations have been posted to all our clients who may be interested in products information training. This training is really essential, as all of our products have been scientifically designed. Many pointers will be shared that would normally only be available through medical consultations. The first training session will be held:
Date: Monday, 24 February 2003
Time: 14h00 - 17h00
Venue: Plot 9, Pine Valley Avenue, Lammermoor
Directions from Beyers Naude and Hans Strydom Roads are included in the invitations.
RSVP for training is essential for catering purposes. Please refer to Invitations for further details.
All candidates/clients that attend this training will receive gift packs of the Lifeforce range of shampoo, conditioner, body and foot lotions.

Training will commence with Link Max group employees on 4 March 2003. If any of our clients were not able to attend the launch training, then consider joining us on the 4th at Reef House, Cnr of Dover and Pretoria, Randburg. The training will be from 07h30 to 09h30.

Regular Training Sessions will be offered EVERY 3 MONTHS from February 2003. Next sessions will be May, August and early December that will incorporate a Xmas Cocktail to end off our training sessions for 2003.

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